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  1. #1
    Join Date
    Jan 2003
    Location
    Colville, Washington
    Posts
    306
    Hello Good Signmakers! I have just purchased a copy of the Sign Contractors Pricing Guide, and have started using it in earnest. It's making me very happy ! MY question to any of you with an inclination to reply is this: How does a vinyl shop use the pricing when it is quoted for hand painting only? For instance, under the Magnetic Signs heading, it lists prices for handpainted magnetic signs ony. These seem a little high for vinyl. Does anyone have any sage words? I'm trying to quote a set of magnetic signs for a customer whose logo I already have on the computer. It's two colors, but still requires registration. The price in the book would suggest $162 for each sign, and $324 seems a little out of line for vinyl magnetic signs (22"x15" each). What do you charge for a set of magnetic signs for a pickup?
    Thanks!
    Lynn
    Colville Sign
    Lynn O\'Connor

  2. #2
    Join Date
    Apr 2003
    Location
    Arlington, WA
    Posts
    1,921
    Most will agree that the "Official" guide is WAY outta line in nearly any market. I used it as a guideline and then developed my own spreadsheet.

    Oh, a 2-color set of magnetic signs as you described...I'd sell them for around $85 a set.

    As far as I know, the pricing guide is good for vinyl, digital, screenprinting and hand-painting.
    GraphixCALC Sign Pricing Software | www.graphixcalc.com
    User's Forum | www.graphixcalc.com/forum
    Powerful, consistent and easy to use Sign Pricing Software

  3. #3
    Join Date
    Dec 1969
    Location
    Fawkner, Victoria, Australia
    Posts
    1,690
    I have the Australian price guide and it's a joke.
    I could get really rich if people would pay those suggested prices
    My formula is to halve those prices, even then be prepared for some desperate to undercut me by 50%.
    Most quotes I do by figuring the material cost and waste without markup, then estimate the hours involved and decide an hourly charge based on the complexity.
    I work from home with lower overheads and pricing but it still doesn't get me a lot of work.
    Tommy.
    Pentiunm 4 ~ Roland Camm 1 CX24 ~ CorelDRAW 9 + X3 + Signtools 3 ~ Win XP
    ~ Poser 4 ~ Paint Shop Pro 7 ~ I make safety and directional signage ~
    Two man full time operation from the worlds smallest but most scenic sign shop.
    --------------------------

    Fawkner ( Melbourne ) AUSTRALIA

    Just how do all the spammers and telemarketers know that I am a bald small breasted porn addict, wanting credit, needing viagra plus another 3 inches and dont have University degrees or nice holidays. I have no secrets !

  4. #4
    Join Date
    Jan 2003
    Location
    Colville, Washington
    Posts
    306
    Thanks you guys. Pricing seems to be the most difficult aspect of this business! Your advice helped.
    Lynn
    Lynn O\'Connor

  5. #5
    Join Date
    Dec 1969
    Location
    NashVegas, TN
    Posts
    1,047
    u want advice...throw that mutha in the trash...seems the first thing every sign person buys and NEVER uses...but yeah..some do... so if it works for ya..great...but i think the prices are WAY to HIGH....i knew a salesman at a electric sign shop that used it soley for all his pricing... some customers go for it and some don't. the sales guy even knew they were too high...but he didn't care. he was the owners husband anyways...taken care of by his wife...so didn't matter if ever brought in work....really...don't know why he even showed up to work?! hahahah



  6. #6
    Join Date
    Dec 1969
    Location
    NashVegas, TN
    Posts
    1,047
    easiest way...is to just figure your COST...and mark up to what u think is a FAIR final price and what you can make as a descent profit. But if u have tons O overhead and lots of machines and employees sitting around .....then u have to figure up a much higher rate of income...and pass the cost of YOUR overhead mistakes onto DUMB customers or customers spending somebody else's money (hmmm.. FASTjipSIGNS?) ....maybe check out www.estimatesoftware.com and look at that software...or even the free program that helps u come up with your hourly rate.

  7. #7
    Join Date
    Dec 1969
    Location
    USA - S.E. Michigan
    Posts
    678
    Definitely Look Into EstiMate Software!

    An Excellent And Easy To Use Pricing Software.

    They Have A Demo You Can Download And Try It Out.

    Also Mark Smith Is A Merchant Here And You Will Not Find
    Better People To Deal With Very Nice Stand Behind Their
    Product And Are There When You Need Them!

    http://estimatesoftware.com/estimate/index.php



    sTu
    American Grafix - Michigan</span>

    Equipment:
    SolJet SC-500, 60" Laminator, 2-30" Laminators, Roland 30" Camm-1 Pro, 15" Heat Press

    <span style="color:blue">Software:
    XP-Pro, XP-Home, Flexi Pro 7.6, PhotoShop 7, S-Spline Pro, Illustrator 10,
    Corel 11, Photo Paint 11, Corel KnockOut, Eye Candy 4000, Auto FX DreamSuite,
    Estimate, Office 2003 Premium, Project Professional 2003

  8. #8
    Join Date
    Mar 2004
    Location
    SD
    Posts
    184
    I have been using the commercial sign industry price index manual (www.signprice.com) and have had really good luck. I have only found a couple of areas where I think their pricing is off, so I adjust accordingly for my area. The nice thing is that they have pricing for hand painted and vinyl. They also have different forms throughout the book that have come in handy.
    INTENSE GRAPHICS
    Beresford, SD


    Flexi 6.6, CorelDraw X3, Roland PC600, Chameleon 4 station/6 Color

  9. #9
    Join Date
    May 2002
    Location
    In The Bayou Baby
    Posts
    12,807
    Here is a quick tip some folks use the contractors guide like this. Customer comes in and says I want a sign and this is the size and type. Signguy says hmmm lets see what the national guide says about it. Hmmm xxx dollars, that seems a little high maybe we can knock of 10% forya. Great the customer says thats very nice of you. Sign guy says is that cash or charge.

    Now let me say I don't price that way and I don't use a guide to do mine. What I do do is know my overhead and know what I need to make a living. (Mark Smith has a cool overhead shop rate tool for free on his website) I figure material cost and time needed to produce the sign. In my opinion unless you price using a shop rate you are leaving money on the table. Even with no shop you need to charge as if you did or you never will
    Friends Don't Let Friends use Comic Sans! (or brush script for that matter)

    13 Minimancha Goats ,3 Guinea Hens, 26 Assorted Chickens, 3 Turkeys, 3 Beagles, 2 Anatolian Shepards, 2 Dexter cows, 1 Cat and about a dozen vinyl cutters.





    Barb, Jo, and Joe - Be Strong, live strong, love strong



  10. #10
    Join Date
    Dec 1969
    Location
    NashVegas, TN
    Posts
    1,047
    good idea Kimon! hahaha

    ps... hey "Elvis"...howz good ol LV? man i miss the south west.... I'm back here in TN now...do like the south tho... but CA was great...and Vegas was fun!

    ok...back on topic! THANK YA VERY MUCH (as elvis would say it)


 

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